Founder liquidity: the much-needed rocket fuel for European startups

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As timelines increase, we cannot reasonably expect both to keep founders’ lives on hold for 10-plus years and for them not to be tempted by subpar exits along the way, meaning a disappointing result for investors. Offering founders liquidity allows for incentives to be realigned for the long term. We have seen first-hand how founders, freed up from immediate personal worries, transform and feel empowered to take even bolder decisions: fundamental to build category leaders.